Our Story (2024)

Our Story (1)

Our Story

Boarderie is a founder-led, family-run business and proud of it! Partners at work and in life, Aaron and Julie got their start in hospitality over twenty years ago, running a gourmet catering company together in Palm Beach, Florida. They began small, but their creativity and flair soon set them apart. In short order, they had projects across the country, and counted celebrities like Bruce Springsteen and Prince Harry as clients.

When the pandemic hit in 2020, they needed to pivot to keep their business afloat so they teamed up with Rachel and Angel and set out to answer a deceptively easy question: what would it take to make catering-quality cheese boards that can be delivered beautifully, to anywhere? The answer would take many sleepless nights and require the team to put everything they had behind the idea. Finally, in September of 2021, Boarderie was born.

In November of 2022, Boarderie was featured on Shark Tank and got offers from 4 out of 5 sharks, ultimately closing a deal with Lori Greiner. They have been selected for Oprah's Favorite Things in both 2022 and 2023! Additionally, in October of 2023 the team broke the world record for the largest charcuterie board ever build. The over 1,000 LB board provided over 2,000 meals to those in need. In the past year, the team has grown from 30, to 60, to 120 and growing.

At Boarderie, we love what we do, and it turns out our customers do, too. After a record-breaking first year, we’re only just getting started. Join us and discover what’s inspiring people across the country to make the upgrade to an entirely new way to gift grazing.

Our Story

Boarderie is a founder-led, family-run business and proud of it! Partners at work and in life, Aaron and Julie got their start in hospitality over twenty years ago, running a gourmet catering company together in Palm Beach, Florida. They began small, but their creativity and flair soon set them apart. In short order, they had projects across the country, and counted celebrities like Bruce Springsteen and Prince Harry as clients.

When the pandemic hit in 2020, they needed to pivot to keep their business afloat so they teamed up with Rachel and Angel and set out to answer a deceptively easy question: what would it take to make catering-quality cheese boards that can be delivered beautifully, to anywhere? The answer would take many sleepless nights and require the team to put everything they had behind the idea. Finally, in September of 2021, Boarderie was born.

In November of 2022, Boarderie was featured on Shark Tank and got offers from 4 out of 5 sharks, ultimately closing a deal with Lori Greiner. They have been selected for Oprah's Favorite Things in both 2022 and 2023! Additionally, in October of 2023 the team broke the world record for the largest charcuterie board ever build. The over 1,000 LB board provided over 2,000 meals to those in need. In the past year, the team has grown from 30, to 60, to 120 and growing.

At Boarderie, we love what we do, and it turns out our customers do, too. After a record-breaking first year, we’re only just getting started. Join us and discover what’s inspiring people across the country to make the upgrade to an entirely new way to gift grazing.

Rachel Solomon Fascitelli

Co-Founder & Co-CEO

Aaron Menitoff

Co-Founder & Co-CEO

Julie Menitoff

Co-Founder & Co-COO

Angel Jerez

Co-Founder & Co-COO

Lanie Shalek

VP of Growth

Yeni Rayas

Head of Production

Liset Del Sol

Head of Production

Our Commitment to Social & Environmental Responsibility

We are committed to creating a sustainable global future. We balance profit and purpose. We put our employees and customers first and grow our business to create a cycle of doing more good for the planet and society while we grow. By reviewing our practices, establishing better waste management initiatives, and evaluating our overall supply chains, we are able to take measurable steps tocreating a greener future. Boarderie ships using corrugated cardboard boxes made from 70% recycled materials which are 100% curbside recyclable. Our insulated liners are made from 100% recycled fiber material and are 100% curbside recyclable. Boarderie uses drain safe ice packs which can either be refrozen and reused or cut open and poured down the kitchen sink while the plastic from the ice packs can be recycled as well. Our bamboo trays and cutlery kits are biodegradable and the Acaci wood boards are a reusable keepsake item. Our cardboard that we receive from vendor shipments is recycled. All of our excess cheese and meat remainders from the production process are donated twice a week to The Lord’s Place and are repurposed in meals to feed the homeless. Boarderie donates over 300 pounds a week (over 15,600 pounds per year) which will feed 7,800 people this year. We value our work and being a part of a team that feels like family. We want everyone to have this sense of purpose, that’s why we hire adults with developmental disabilities from The Arc of Palm Beach County. These team members earn the same wages as the rest of the team, and perform necessary tasks such as taping shipping boxes, loading trucks and sorting brochures. We believe everyone deserves the chance to feel part of something and know the sense of satisfaction and purpose that comes with productive work.

Watch Boarderie on Shark Tank!

Season 14, Episode 7 - Streaming on ABC & Hulu

Our Story (9)

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Our Story (2024)

FAQs

How do you reply to what's your story? ›

How Would You Answer That Question? My encouragement is to take a moment to think about that question. Don't dive right into your factual self, but consider answering it with what it is you truly love and what makes you feel most alive.

How to answer the question "Tell me your story"? ›

9 Essential Things to Include in Your "Tell Me About Yourself" Interview Answer
  1. Use Storytelling and Practice Your Answer.
  2. Follow a Structured Five-Step Approach.
  3. Align Your Personal Journey With the Company's Needs.
  4. Highlight Relevant Strengths and Experience.
  5. Share Professional Stories and Relevant Anecdotes.
Oct 30, 2023

Is Storyworth or My Life in a book better? ›

My Life in a Book takes a more comprehensive approach compared to Storyworth's weekly question format. Instead of spreading the process over a year, My Life in a Book provides an extensive questionnaire covering various life aspects all at once.

What is the summary of this is our story? ›

In THIS IS OUR STORY, five boys go on an early morning hunt after a late night of partying and drinking, but only four come out alive. Accident or not, the boys know the one who pulled the trigger could face jail time, so they make a pact in the woods—they won't tell who used the gun that killed their friend.

What to reply to what's the story? ›

  • "No story. ...
  • "Not much." "Same grind, different day." "Born, work, die." "Doing fine, personally." et cetera and so forth. ...
  • It is just rhetorical question so just say "All quiet. ...
  • I forgot to mention, but the answer is yes: We do have the greeting in the U.S., along with some variations.
Feb 10, 2016

What should I reply to a story? ›

Mention something about how they look or what you appreciate from their Story. Use emojis and exclamation points to really show your enthusiasm. Your crush will smile seeing your replies and may even reply back. “Wow 😍 that dress looks amazing on you!”

How do you tell your story? ›

How to Tell a Story Effectively
  1. Choose a clear central message. A great story usually progresses towards a central moral or message. ...
  2. Embrace conflict. ...
  3. Have a clear structure. ...
  4. Mine your personal experiences. ...
  5. Engage your audience. ...
  6. Observe good storytellers. ...
  7. Narrow the scope of your story.
Sep 7, 2021

What is the message of the story answers? ›

However, in general, the message of a story represents the underlying meaning or moral lesson that the author is trying to convey to the audience. It could be a message about the importance of empathy, the consequences of one's actions, the power of love, or any number of other themes.

What are the negative reviews on Storyworth? ›

Another critique from users is that Storyworth can be time-consuming when it comes to editing. Once users have written their stories, the editing process can be lengthy and cumbersome. Users may need to spend significant time refining their narratives, correcting formatting issues, or adjusting their photos.

How much does Storyworth cost per month? ›

StoryWorth is a one-year memoir-writing subscription service for $99. An email is sent to recipients every week for one year. These emails require a response to questions relating to life. At the end of the year, all the responses are compiled into a hardback keepsake book.

How many stories do you get with Storyworth? ›

Each subscription covers 1 storyteller and 1 book, but if you purchase multiple subscriptions for multiple storytellers, you can include all their stories in the same book at the time of printing. (You'd then receive multiple copies of that book for your family to save.)

What is the main idea of the story answer? ›

The main idea of a story is the central idea or concept that the author wants to portray through the narrative, characters, and settings. The main idea can either be explicit, which means it's directly stated in the story, or it can be implied, which means it's not directly stated in the story.

What is the overall message of the story? ›

A theme is the message, or lesson, that the reader learns by reading the story. Sometimes a story has a particular kind of message, known as a moral.

What is the central message of this story? ›

The big idea that the story is about is called the central message. Sometimes a story is about a lesson, or something the author wants us to learn. We use the key details to find out the central message or lesson of a story.”

What is a response to a story? ›

The purpose of a response to literature is to state an opinion about a character's traits, the setting, plot, theme, or moral of the story. Typically, the essay is organized with a brief summary of the story, followed by an opinion that is supported by evidence from the text.

What are story replies? ›

Instagram stories allow you to post photos or videos that automatically disappear within 24 hours. This feature includes the Reply option, which allows users to reply to your stories. If you have Instagram integrated in your instance, these story replies will be created as Instagram direct messages.

How to respond to someone's life story? ›

It's communicating: “I'm so sorry to hear that.” “I would feel just awful if that happened to me.” “What would ease your pain or give you hope?” and so on. Pay closer attention to how you handle it when someone recounts their traumatic story to you.

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