Prepare to Spend an Average of $12,240 on a Super Bowl Ticket (2024)

FAQs

What is the average cost of a Super Bowl ticket? ›

How much is the average Super Bowl ticket price for 2024? As of Wednesday, the average price of tickets sold on StubHub was $8,600, down from about $9,300 on Monday. Last week, seats were going for more than $12,000 on Seat Geek. Average ticket prices are on par with the 2022 LA Super Bowl, StubHub said.

Spending on food, drinks, decorations, apparel and other goods could total $17.3 billion, the National Retail Federation says.

According to recent reports, the average Super Bowl ticket price for the 2024 game is around $8,600 as of Wednesday, with the lowest-priced tickets running at $6,500 on Ticketmaster and a little over $8,000 on Stubhub.

“Allegiant Stadium has a lot of V.I.P. areas — tables on the field, suites, club areas — so they all fetch a premium, and that makes it a little different from other Super Bowls. Cheap seats just weren't created in that stadium.” And the appeal of the host city itself may also factor in the surging ticket costs.

Super Bowl concessions prices: $17 Bud Lights, $13 hot dogs destroy wallets for the big game.

Usher performs during the halftime show of Super Bowl LVIII in Las Vegas, Nevada, Feb. 11, 2024. There was a giant marching band, dancers on roller skates, a red piano, and a star-studded stream of stars joining Usher on the stadium stage during his 13-minute performance.

Such numbers underline the event's sheer economic scale. In all, spending on food, drinks, apparel, party decorations and other categories related to the Super Bowl is expected to reach $17.3 billion, according to the NRF. That's up about $1 billion from last year's game and breaks down to roughly $86 per person.

Attendees pay thousands of dollars for tickets, while companies pay millions for 30-second commercial spots. A reliable figure doesn't exist for how much money the Super Bowl actually makes each year, though most estimates range from a minimum of $300 million to a maximum of $1.3 billion depending on the source.

Snacks consumed = 14,500 tons of chips, 4 million pounds of pretzels, 3.8 million pounds of popcorn, and 2.5 million pounds of nuts, just to name a few. Weird but related stat = Collectively, we will eat 28 million pounds of potato chips during the Super Bowl.

For the Super Bowl, every referee will get a bonus and their salary can rage from $54,428 up to a maximum amount of $462,622. Finally, in one of the most recent negotiations, referees managed to get around $18,000 a year deposited into their pension fund, which far exceeds many other professionals in the United States.

How much do the half-time performers get paid at the Super Bowl? ›

Despite the euphoria surrounding the event, entertainers do not get paid to play the Super Bowl.

Hotel guests in Las Vegas during Super Bowl 2024 paid the highest room rates in continental U.S. history, according to an analysis by CoStar's STR. The average daily rate on Saturday and Sunday during Super Bowl weekend in Las Vegas was $758 and $808, respectively.

Super Bowl LVIII will be played at Allegiant Stadium in Las Vegas, NV on Sunday, February 11, 2024. Download the NFL OnePass app to stay up to date on all official Super Bowl events.

The rings are typically made of yellow or rose gold; the 2010 Packers broke tradition, opting for theirs to be set in platinum. They're not free: The cost per Super Bowl ring can run anywhere from $30,000 to $50,000.

Hospitality company Suite Experience Group lists on their site that luxury suites for Super Bowl LIX (2025) will “range in price from $750,000-$2,000,000.” DAZN reports that prices for this year's Super Bowl suites reached a “peak at $2.5 million” but decreased as the game date approached.

A 30-second spot to air during the 2024 Super Bowl costs $7 million : NPR.

While the short concert is known to be one of the most-viewed TV broadcasts every year, the artists are never paid. However, the exposure alone of performing on such a big stage has attracted top talent through the years, from Beyoncé to The Weeknd.