Super Bowl Commercials Frenzy: Amazing Facts (2024)

FAQs

What are the top 3 most expensive Super Bowl commercials of all time? ›

The most expensive Super Bowl commercials include Jurassic World ($11.9 million), Bud Light ($12 million), Chrysler ($16 million), Ford ($16.2 million), and two tech companies for a combined $33.6 million.

CNN report that a 30-second ad in 2024 will cost between $6.5 million and $7 million. Most advertisers opt for a more extensive minute-long advert for Super Bowl Sunday, meaning that the cost of their 60-second production will be $13 million to $14 million.

The company that has purchased the most Super Bowl commercials of all time is Budweiser, with 142 Super Bowl ads since the very first Super Bowl game was played in 1967, the most of any company by far. They have spent an impressive $528.9 million on these Super Bowl commercials.

1. “ 1984” (1984)

This was a groundbreaking commercial that aired during the 1984 Super Bowl and introduced the world to the Macintosh computer. The ad, inspired by George Orwell's novel, featured a dystopian society where people were brainwashed by a Big Brother figure.

However, the 2019 game became the least-watched in more than a decade and the household rating for the Super Bowl declined for the fourth consecutive year. The 1982 game remains the highest-rated Super Bowl broadcast; it earned a 49.1 household rating.

The most expensive Super Bowl commercial ever was a tie between the Amazon Alexa and Google Assistant commercials during the 2020 Super Bowl. They were both 90 seconds long and cost $16.8 million each. However, Budweiser has purchased the most Super Bowl commercials in total.

The most affordable entry ticket for the upcoming Super Bowl at Allegiant Stadium is presently priced at $5,477, while the average cost of tickets already purchased for Super Bowl LVIII stands at approximately $9,300, CBS reported quoting StubHub.

Usher Is Not Getting Paid to Perform at the 2024 Super Bowl

Turns out, Usher is earning literally $0.00 for giving everyone a free 15-minute concert in the middle of a football game.

Money.com reports that in some cases, a couple of NFL referees earning up an average of $114,000 approximately for working with the NFL. For the Super Bowl, every referee will get a bonus and their salary can rage from $54,428 up to a maximum amount of $462,622.

What is the #1 Super Bowl food? ›

"But what are people ordering for their Super Bowl watch parties?" is a question you may ask yourself because you're looking to create a game day menu. The three most popular Super Bowl dishes people order are pizza, chicken wings, and chips with dips.

"1984", an ad for the Macintosh computer (pictured), has been widely considered the best Super Bowl ad of all time. At Super Bowl XVIII, Apple Computer broadcast an advertisem*nt for its Macintosh computer entitled "1984", created by the agency Chiat/Day and directed by Ridley Scott.

As of 2010, this ad by Doritos was the most-watched TV commercial of all time. Featuring two young men being attacked in a gym by Doritos for stealing the chips from someone else's locker, the commercial was seen by 116.2 million viewers.

“Super Bowl Greatest Commercials XXIII: The Ultimate Countdown,” hosted by CBS Sports' Boomer Esiason and actress Daniela Ruah, is set to air 8 p.m. Feb.

Booking.com's "Melissa McCarthy in 'Somewhere, Anywhere'" was the ruler of Super Bowl 2023, with more than 128 million global online views of McCarthy singing out her wanderlust in a variety of locations.

The 2024 winner was State Farm's "Like a Good Neighbaaa," starring Arnold Schwarzenegger and Danny DeVito, with a score of 6.68. Rounding out the this year's top five were ads from Dunkin', Kia, Uber Eats and the NFL.